by Digitalcusp | Jun 8, 2017 | Digital Marketing News
Artificial intelligence (AI) used to be pure science fiction. But now AI is science fact. This once futuristic technology is now implemented in almost every aspect of our lives. We must adjust. Luckily, we’re used to adjusting, pivoting, and expecting a change of any...
by Digitalcusp | Jun 7, 2017 | Digital Marketing News
Okay, so you’re interested in search engine optimization (SEO), but like most newcomers, you’re intimidated by the perceived complexity of the field. To be sure, there are hundreds of independent variables that collectively bear an impact on your...
by Digitalcusp | Jun 2, 2017 | Digital Marketing News
A question we are often asked is, “Which is better: SEO or PPC?” This is not a question with a general answer, as it really, truly depends on your current situation, objectives and marketplace. In this post, let’s look at the pros and cons of both SEO and PPC as...
by Digitalcusp | Jun 1, 2017 | Digital Marketing News
Digital marketers are frequently subjected to the constant changes and innovations of the digital arena. The pace can be brutal and is often relentless. If recent business history is anything to go by, the only way to thrive in an ever-changing environment is to...
by Digitalcusp | May 30, 2017 | Digital Marketing News
As Google continues to unhinge marketing models everywhere, companies are increasing spending on digital marketing services. If you are considering investing in search engine optimization (SEO), it may be hard to decide where to spend money, especially when marketing...
by Digitalcusp | May 22, 2017 | Digital Marketing News
Google has thrown a lot at marketers in just the last five years. All of these big changes — from rolling out major algorithm updates to shifting to mobile-first — have essentially had the same goal: to provide the best possible search experience to users. Google...
